I had the absolute pleasure of creating new branding for a videographer and marketing agency, Atkinson Media House, last year. Today, I wanted to share the transformation on the blog to help YOU get inspired if you are starting an agency or considering a rebrand for your videography business. I know deciding to hire a branding designer is a big decision, so let me show you what the process looks like!
As a brand and website designer (who is slightly obsessed with what she does), each project is not just about creating a brand or a website; it’s about aligning a business’s external image with its true professional caliber. If you are considering new branding for a videographer and/or marketing agency (or other online service), I am here for you! Let’s chat about how we can elevate your brand together. Reach out to me here to get started!
Understanding the Client’s Vision
Part of my process as a brand and website designer is getting to know the “you” and the “why” behind your brand. Branding is about more than colors and font choices. The first step is to always dig deep into your brand’s mission, vision, values, and ideal client. This way, I can understand the true purpose behind the branding we are creating.
When Alex first reached out to me, he felt his existing brand and website didn’t reflect the professional level at which he operated. It’s a classic scenario: you know the value you provide, but does your brand tell the same story? Alex was ready to take the business to the next level and ditch his generic Fiverr logo and website. He was aiming to attract bigger projects and justify a higher pricing structure. This was not just a redesign; it was a strategic move to elevate his business!
Enter: Ellie Brown Branding
This is where my passion and skill in branding and website design really shine. I love to create luxury brands for service-based businesses. While we originally planned to work off of a website template for this project, after diving into the brand strategy research I quickly realized a completely custom Showit website was the way to go. While I do love starting with a template for some businesses (because it can save time and money!), I will always be completely honest about whether or not I believe it’s the right fit for your unique business. My favorite part was infusing Alex’s website with unique, custom touches that were perfectly aligned with the new brand. I knew they would help him attract the ideal clients he was looking for!
I dove deep into understanding not just about the business and services offered, but the story, values, and aspirations behind it. When we were done, Alex said, ‘The most helpful part of the process with Ellie was her commitment to intentionality in every aspect of the project.’ That’s exactly what I aim for with each client I partner with – an unparalleled dedication to every part of the project, where my passion for branding truly shines through. From the color palette to the website layout, every detail was thoughtfully considered and strategically implemented to reflect the client’s unique brand identity!
A Transformation Beyond Expectations
As we were wrapping up the project, Alex was over the moon with the results. I might be biased but there really is nothing better than feeling like your new brand and website genuinely captures what your business is all about. This was far more than a visual makeover. The new branding became a strategic asset that quickly started drawing in bigger, more exciting projects! After all, your brand should be a smart investment, not an expense!
When we were finished, Alex said:
If you are thinking of hiring a professional to brand your business, you are going to be so happy you
chose Ellie Brown Branding. Ellie is so intentional with everything she does and went above and beyond
what was expected. Sometimes working with an individual, you expect it to be a slightly less
professional process than a bigger company. I found that this was the opposite with EBB. Ellie took this
project and ran with it from the beginning. I know how it feels to not know where to turn or who to trust
with a big project like this. If you are in this position, let me make it easy for you. Hire Ellie Brown
Branding and go to sleep with the security of knowing that you are in great hands
Why Choose Ellie Brown Branding
For me, this project stood out because of the personal commitment and enjoyment we shared throughout the whole process. Alex shared that working with me felt like a real partnership from the very beginning. It was an honor to have his vision entrusted to me! When he said I embraced the project with professionalism, enthusiasm, and a can-do attitude, I was truly touched. OK- I may have cried! This experience proved that collaborating with a solo designer like me doesn’t mean compromising on quality or professionalism. Instead, it often elevates it.
My client’s parting words were a powerful endorsement of the experience he had with me. He emphasized the intentionality, fun, and professionalism that marked our journey together. His advice to others considering a rebrand or a new website? ‘Trust in Ellie Brown Branding and enjoy the peace of mind that comes with knowing your brand is in capable hands.’
Website: Before
Website: After
A Client Success Story: Branding For a Videographer and Marketing Agency
At Ellie Brown Branding, every client’s vision is treated with the utmost respect and creativity it deserves! It’s about understanding what makes each business special. Then, I work hard to translate that into a visual narrative that resonates with their audience.
Are you ready to elevate your brand and website to reflect the true quality of your business? Let’s embark on this journey together and create something unique and extraordinary for you!